Wednesday, December 30, 2009
At one of my former places of employment, part of the new employee orientation was sitting through several hours of a customer service presentation on video tape. In addition to being a painfully unanimated speaker, the presenter wore a suit with the biggest, loudest scarf around her neck and over her shoulder. All of us poor souls in the room watching were left with no recollection of the content of the presentation, but a indelible image of the infamous scarf!
As you know, not only should the length of a speech be appropriate for the audience, but the speaker should make sure that their appearance is not distracting.
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Monday, December 28, 2009
(Many of these tips work whether food is being served or not)
Avoid spacing round tables widely apart in an attempt to fill the available space. Distance makes audience involvement and participation much more difficult. A better idea would be to space the tables as close together as practicable (allowing enough room for comfortable waiter and waitress movement). Empty room space could be filled with a decorative divider of some sort.
Avoid a great distance between the head table /dais / speaker area and the first row of tables. Again, distance is a great barrier to speaking and interaction.
Try to set the head table / speaker area on the long side of the room. This means that the back row participants will be closer to the speaker than if you set the head table / speaker area on the short side of the room (participants will feel they are really far from the action).
Consider allowing the speaker an option of speaking areas. Many top speakers can do a better job if they are not confined behind a head table and/or lectern. Most public audiences like being closer to the speaker too. To accomplish this, place extra chairs near the front of the room to be used by the head table participants after dinner (of course, this would depend on your overall program). You would not want them seated behind the speaker during the program. Set head table back from the front of the podium. Speaker can perform in front of the head table.
Set buffet tables far to the side or on the opposite end from the speaker area. If someone goes back for late seconds or arrives late, he or she will not be disruptive.
Discourage use of doors anywhere near the head table/speaker area.
When on a tight time schedule, have desserts placed on the table midway through the meal.
Arrange with banquet staff to cease all bussing of tables on a pre-arranged signal. Many functions have less than interesting openings because service personnel are running around for the first 10 minutes of a talk. This gets everything off to a bad start.
Ten minutes before the program is to start, it is very helpful to announce something like the following: "The program will start in ten minutes. Please get your drink refills, (go to the little boys and little girls room), grab another piece of cake and then take your seats and get ready for a great program!"
When planning lighthearted / humorous speaking programs, avoid heavy subjects before the speaker, i.e., don't show tearjerker slides of starving children (actually happened to a speaker friend of mine), in an effort to raise funds. Don't get me wrong, I'm all for raising funds for good causes, but if you do this just before a humorous public speaking event or comedy show, you may have wasted your money on the talent and actually made it inappropriate for them to do the job for which they were hired.
When speaking in public at settings where food is involved you must make a special effort to take care of logistical details so your speech is well received.
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Monday, December 21, 2009
Charlie Chaplain used the duck footed stance with his arms at his sides, but hands turned up. He also waddled along. Although, I am not an advocate of using a mirror in public speaking training, this is one time you can experiment in creating funny looking poses by thinking odd body angles.
You'll guarantee more laughs with this technique.
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Wednesday, December 16, 2009
I've been offered hundred of cruises and haven't accepted a single one because I'm too busy. Don't let this happen to you! Learn how at:
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Monday, December 14, 2009
Tom is traveling to Sedona, AZ to meet Terri Marie, who will produce a documentary of his life. Tom will be sharing this adventure with all his friends, family, fans and mentees next week when he gets back.
Wish Tom "Good Luck" with this fantastic opportunity. Have a safe trip, Tom!
Thursday, December 10, 2009
Here you will find articles on public speaking techniques and the business of speaking that you'll find nowhere else. Share the fun by adding comments, pictures and events of your own to the network. Meet the movers and shakers of the speaking world and learn to be the best presenter you can be.
Wednesday, December 9, 2009
=> Use a microphone whenever possible . . . even for small groups.
=> Keep luke warm water available on stage.
=> Drink lots of water the day BEFORE your presentation.
=> Avoid alcohol, coffee and tea which tend to dehydrate your vocal chords.
=> Avoid carbonated beverages which could cause belching.
=> Avoid any creamy food products like ice cream, milk etc. because it causes phlegm.
=> Avoid screaming and talking extremely loud.
=> In cold weather wear a warm scarf, turtle necks, etc.
=> Warm up your voice before you speak.
=> Test different citrus fruits or fruit drinks (not sugary) to find the best method for you to clear congestion from your vocal chords.
=> Avoid clearing your throat excessively.
=> Start your speech out in a low range of voice. Crescendo to peaks in your speech. If you start out in a high range of voice and then try to crescendo, you may strain your voice.
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Monday, December 7, 2009
NOW WAIT A MINUTE . . . Before you start sending me hate mail like that goof ball a couple weeks ago, let me explain. I was trying to tell her that instead of guarding everything she had ever created that she should give it away and more business would come to her.
Here's how it works: You may remember that a little over a month ago I "put out" a FREE 7 Day mini course on Electronic Marketing. (If you missed it, you can still take it by sending a blank email to firstname.lastname@example.org ) About 1200 people signed up for it in the first couple days. At the end of the first week I took in about $7000.00 in sales from my FREE minicourse.
You might ask, "Tom, was it a scam? Was it just a giant sales letter?" No it was not a scam, and the answer to the second question is yes AND no. It was a perfectly legitimate and credible marketing technique. . . . It's not new either. It's called "Give before you get."
I gave good information that people need to know so that they can both thrive in E Marketing and also so they don't get taken by people selling them poor services. There is nothing wrong with educating people about the benefits of your service. There was no hard sales pitch at all. Once the people who took the course realized that there was quite a bit they needed to know, they made the decision to purchase the information.
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Friday, December 4, 2009
Wednesday, December 2, 2009
This is a complete step by step COMPLIMENTARY demonstration, holding nothing back!
This Thurs. Dec 3rd, 9PM EST
Can't make it? Register anyway and we'll send you the replay.
Also note: You don't have to phone in to participate in this webinar. You can if you want to, or you can listen and watch on your computer.
Just some of the things that will be covered:
=> The differences between pro microphones and consumer mics
=> What software we use to record
=> How you make CD tracks and record information in chunks
=> How to add music to audio products
=> How to duplicate CDs on demand
=> How to write a book in 3 hours
=> How to create screen capture videos for free
=> How to make audio buttons and online video players
=> The best place to store audio and video online
=> Why You Tube is great for exposure, but BAD for your business webpages.
=> 20 things you can do to make money with a microphone
Many people say that we could charge $500.00 for this material, but you get it as a thank you for being one of my subscribers.
See you there, Tom Antion
Monday, November 30, 2009
Deal with someone with a 14 year proven track record and hundreds of successful students. Visit GreatInternetMarketingTraining.com. While you are there go ahead and download a free brochure that will knock your socks off AND you can watch a detailed video of the most unique Internet training center anywhere.
Wednesday, November 25, 2009
The fan page is very similar to the personal profile in appearance and is completely different from a group page. A fan page can have tabs across the top to access multiple pages of content such as photos, a welcome page and a variety of applications. For each new page you create, a new tab can appear. Fan pages allow you to promote your business on Facebook that the personal profile can not.
To create a fan page, follow the link at log-in that says "Create a Page." You can name the page anything you want, but promoting your business is a valuable asset to your online branding. After you have accumulated 1000 fans, Facebook will let you add a username to your domain:
This can get good search engine positioning for any keywords or brand names that you put in the domain. Fans can be updated on recent additions to the page such as new video uploads, tagging people in photos or new events that you post. Be sure to use your page to let your fans know everything that is going on in your business.
Monday, November 23, 2009
- There are many benefits you can derive from using humor when speaking. Keep in mind that these benefits only help you reach your ultimate purpose for making the presentation. They are not purposes themselves unless, of course, you are only interested in entertaining.
Using Humor in Public Speaking helps you do the following:
HELPS YOU CONNECT WITH THE AUDIENCE.
MAKES YOU MORE LIKEABLE.
HELPS EMPHASIZE POINTS AND IDEAS.
OVERCOMES OVERLY FLATTERING INTRODUCTIONS.
GETS YOUR POINT ACROSS WITHOUT CREATING HOSTILITY.
HELPS RELATE FACTS AND FIGURES.
MAKES A POSITIVE IMPRESSION.
SHOWS THAT YOU DON'T TAKE YOURSELF TOO SERIOUSLY.
HELPS PAINT PICTURES IN THE AUDIENCE'S MIND.
MAKES INFORMATION MORE MEMORABLE.
LIGHTENS UP HEAVY MATERIAL.
YOU WILL BE ASKED BACK.
YOUR SPEAKING WILL GET YOU HIGHER EVALUATIONS OR MORE SALES.
YOU WILL MAKE MORE MONEY.
YOU WILL MAKE PEOPLE HAPPY.
This is my favorite benefit. I get great satisfaction from knowing that I have brightened someone else's life. I had an executive come up to me after one of my humor seminars and say, 'You opened up a whole new world for me.' I almost cried right on the spot. I'll never forget it.
Thursday, October 29, 2009
You find alliteration used in advertisements and titles all the time because it tends to catch your eye and ear. One of my humorous public speaking topics is titled 'Pranks for Profit: Confessions of a Paid Practical Joker'. It has four 'p' sounds.
Here is an example of a positive message delivered with alliteration:
'We (B)agged the (B)aldridge award (B)ecause our (B)rainy, (B)eautiful (B)usinesspeople are the (B)est.'
In a negative message you can soften the blow of the message without appearing frivolous or uncaring. Example:
'The strike by one of our suppliers has put a (C)runch on our division. Even though we are (C)runched, we are still (C)reative. We are still (C)redible. And we will (C)onquer this problem.'
Learn More Public Speaking Humor Techniques!
Wednesday, October 28, 2009
Wednesday, April 22, 2009
=> Never tell a long involved story unless it is HIGHLY TESTED. If it bombs, you will have a tough fight to win back the audience.
=> Never tell any story or joke that has a remote chance of offending someone. After you warm up the audience, you may be bolder.
=> Somewhere in your opening you must tell the audience why you are there. They need some selfish reason to listen to you.
=> Using humor in your opening tells the audience that yours is going to be a fun presentation. It tells them that they might actually enjoy it. Don't disappoint them by telling an opening joke and boring them the rest of the time.
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Monday, April 6, 2009
Write a tip sheet, a top ten list, E-book or something like that with extremely useful information that you are sure people inyour target market will want to share. You can encourage them to do this with simple "pass this along to a colleague" blurbs in the document. I do this very effectively with my e-book, "How to Pick a Shopping Cart System that Makes You Money" This book teaches people how to pick the right shopping system for their website. The obvious choice when they get done reading it is the one I promote http://www.KickStartCart.com You can use the exact same technique for your speaking engagements or any products you promote. Here are ways I distribute the book:
=> I give this book away to interested parties (Get your copy at http://www.Public-Speaking.org/ebook.htm )
=> I am currently submitting it to free ebook sites.
=> I post it on websites.
=> I sell the resale rights to others for only $9.95 (they can then resell the book and keep all the money) http://www.GreatInternetMarketing.com/shoppingcarts.htm
=> I sell a customized version of the book for $97.00 which allows the reseller to get a piece of the action if someone purchases my shopping cart. http://www.GreatInternetMarketing.com/shoppingcarts.htm
All these ways are incentives for people to distribute the book. Use viral marketing and watch your marketing message spread fast.
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Tuesday, March 31, 2009
Digg.com is a popular site where the content is regulated by the users, not an editorial staff or bots. Users are alerted to new content through "feeds" based on the users interests and then the content (websites) are voted up or down (Called "diggs"). This is a popular way to get a large number of views to a certain page of your site, a video post or a blog post. Digg users rarely buy anything or click on ads, but they love to paste links to interesting content into their blogs so that they can share the content with their readers. These are very valuable incoming links to your site pages that Google considers natural. But there is one catch...you need to know what kind of content Digg finds interesting. These are:
* Top ten lists
* Funny pictures or videos
* Short articles with very "sensational" titles
* Content related to current events (politics, gaming, economy, news)
If you think that your "sales techniques" website isn't very entertaining, consider this example.
A shoelace manufacturing company submitted a "Top 10 Weirdest Ways To Tie Your Shoes" short article with pictures. Over the course of three days Digg users visited this site nearly 8000 times and provided 300 backlinks from user's blogs. The traffic quickly died by the end of the week, but the backlinks remained. This shoelace website is now #1 on Google for the keywords "shoelace" and "shoe lace".
Be creative and find content of a similar nature that you can use for your business. Write "catchy" titles that make the content edgy or humorous. Or look for content that is political or newsworthy and make it relevant to your business and give it a try. Even if you only get 5 backlinks to your site, they will be more valuable than "link trading" or begging a site for a link. And each time you refine this strategy and submit, the links could build and build. One of these posts could catch on and you may be the one who gets 300 links for 10 minutes worth of work.
Works with Digg.com, StumbleUpon.com and Reddit.com
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Monday, March 30, 2009
This Thursday, April 2, the mentees roll in for another great immersion weekend to learn how to market their businesses on the Internet.
Who's coming this time:
* Kristy Hall
* Jerry Jiminez
* Pamela Enders
* Christie Northrup
* Robert Northrup
* Rick Dibasio
Tom and all the employees of Antion and Associates welcome these hard working people this weekend and can't wait to help them realize their dreams of self employment and success!
How can you visit the Retreat Center?
Wednesday, March 25, 2009
When you want to make a point during your presentation, you can use a similar formula. You tell em the point, illustrate the point, then tell em the point again. This formula, however, can seem boring and redundant if you don't spice it up a little. One way to do it is to use humor. Here's the formula:
1. Make your point.
2. Illustrate your point (in our case with a humorous two-liner, but you could use props, humorous props, funny stories, serious stories, case studies, etc.)
3. Restate your point.Here's an example where your point is "The Importance of Communication."
1. First make your point by saying, Accurate and clear communication is an important part of our everyday lives.
2. Then illustrate your point. In this case use a humorous two-liner. It's like the student pilot who was asked over the radio to state his altitude and location. He said, "I'm five feet nine and I'm in the left seat."
3. Then restate your point in a slightly different manner by saying, You can see how what we may think is clear communication could be interpreted incorrectly especially when people are underpressure.
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Tuesday, March 17, 2009
Here's the link: http://en.wikipedia.org/wiki/Thomas_Antion
Technorati Tags: Wikipedia,Tom Antion,Thomas Antion
Wednesday, February 11, 2009
Monday, January 19, 2009
Well the guy I'm interviewing Tuesday night will show you how.
Can't make it? . . . Don't worry, you'll get the link to the recording right after it's done.
Craig Duswalt toured with Guns N' Roses for 3 years as Axl Rose's personal manager. He toured with Air Supply as the band's personal assistant. He is an award-winning copywriter. He owned his own successful ad agency. Currently, he and his wife runPeak Models & Talent, a very successful modeling and talent agency.
Craig got to hang out with some of the biggest names in entertainment; people like Bono, Metallica, Queen, Steven Tyler, Liz Taylor, Liza Minnelli, George Michael, David Bowie, Annie Lennox, Robert Plant, Elton John, Gianni Versace, and a bunch more.
Craig knows what it takes to create RockStar status in a business and he can teach it to you . . . .and you don't even have to smash any guitars hahaha
You will learn:
=> How you can become the go-to person in your field . . .your competitors will always be in your shadow.
=> How to make people think of you as a celebrity in your field .. . you can get way more money when you're the "big shot" in your industry.
=> Why having a "title" is the key to self-promotion . . . this makes you appear really special.
=> Why you should write a small book to promote your business . .. you don't have to slave away for years anymore.
=> Why you don't need business cards anymore. . . I haven't had them for years and finally you'll see why.
=> Why RockStars do duets and how that applies to your business .. . Two Rockstars are better than one...unless of course they are tearing up their hotel suite :)
=> Why you should never design your own marketing materials . . .your response will most likely be way higher when someone printsup "Their" vision of you.....NOT "your" vision of you.
=> What the heck "Brand on the Run" is . . . it just might surprise you.
=> How you can use YouTube as your most powerful marketing tool to promote yourself and your company . . . bands do it and so can you.
Plus, much, much more
Register for this complimentary teleclass right now. Bridge line space is limited and the call is coming right up.
Craig and I will talk to you Tuesday night
- Tom Antion
Friday, January 9, 2009
12 great people looking for financial independence have gathered this weekend and are getting the education of a lifetime. They want to market themselves and their businesses successfully on the Internet. Who is here this time?
Dr. Charles Parker
Lethia Owens and staff
and Raquel Smith
Want to know how you can get in on this fantastic opportunity?
Visit: The Great Internet Marketing Retreat Center
watch the video and download your FREE brochure!
Monday, January 5, 2009
Tom will be a guest speaker at the following event:
Don't miss it!
Craig Duswalt's RockStar System For Success: How to Achieve RockStar Status in Your Industry
SPECIAL ROCKSTAR GUEST
LIVE INTERVIEW with DUFF McKAGAN - Bass Guitarist, Velvet RevolverFormer Bass Guitarist, Guns N' Roses
Thurs., February 5 thru Sat., February 7, 2009
Thursday, February 5, 2009 : 8:00 AM - 8:00 PM
Friday, February 6, 2009 : 8:00 AM - 8:00 PM
Saturday, February 7, 2009 : 9:00 AM - 7:00 PM
Hyatt Valencia - Grand Ballroom
24500 Town Center Drive
Valencia, CA 91355
General Admission — NOW ONLY $297
• General Admission into RockStar System For Success February 5 - 7, 2009
• Craig Duswalt's RockStar System For Success Binder filled with all the information you will need to help you become a RockStar in Your Industry.
• Craig Duswalt's RockStar Rolodex filled with Craig's personal resources to save a ton of money on marketing and advertising.