Website Linking Strategies For Small Business

Having incoming links to your website is one of the most powerful ways to get better search engine placement. But where can you put links in yourself that really work?

Website Directories: Yahoo! Directory and Dmoz.org are the two biggies that will help your linking strategy the most.

Forums: Often, forums will let you append a 'signature' to your posts that can link back to your website. Not only does this give you extra traffic, but answering member questions can make you out to be the expert.

Testimonials: Giving a testimonial to someone usually includes a link back to your website. The larger and more popular the site your included on, the better.

Affiliate Programs: Some affiliate program software generate an affiliate link with your domain as the root of the link. Each affiliate that posts one of these links means more inbound link popularity for you.

Press Releases: Sending out a press release can be one of the quickest and most effective of all linking tips. Press releases are also search engine friendly.

This is just the tip of the iceburg when it comes to high level linking strategies for small business.